Fakhira Parveen, Dr. Saima Kausar and Dr. Mudassar Hussain Shah 2026. Comparative Influence of Beverage Advertising Dimensions on Consumers’ Brand Perception: Evidence from Pakistan. Journal for Social Science Archives. 4, 1 (Mar. 2026), 2634–2644. DOI:https://doi.org/10.59075/jssa.v4i1.697.